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Tue 23, Jun 2015

Powertraveller Tackles Google's Search Algorithm Changes With New Mobile Site

Powertraveller Ltd, award-winning UK manufacturer of portable power chargers, is pleased to unveil a brand-new mobile website – bringing it in line with Google’s recent search updates and making mobile purchasing simpler for customers.

Designed purely for e-commerce, the mobile website features an easy navigation system with minimum clicks to purchase and a clean, informative structure.

Marketing Manager, Vicki Parlour said, “With Google updating their search algorithms to favour mobile-friendly sites, it was imperative that Powertraveller made the necessary changes to enable customers using mobile devices to have an easy, straightforward experience whilst searching for product information and purchasing from the site.”

Customers can search and purchase all the products in the portable power range, including accessories and tips, plus find details of their nearest stockists.

With the number of mobile purchases continuing to rise and the amount of mobile devices per person expected to reach 4.3 by 2020 (according to Strategy Analytics), Powertraveller’s products provide real power to customers on the move and now the mobile site truly reflects the brand’s “off-grid” vision.

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